{"id":803,"date":"2016-01-28T14:33:53","date_gmt":"2016-01-28T20:33:53","guid":{"rendered":"https:\/\/www.latamdigitalmarketing.com\/?p=803"},"modified":"2025-03-19T22:22:32","modified_gmt":"2025-03-19T22:22:32","slug":"que-es-street-marketing","status":"publish","type":"post","link":"https:\/\/www.latamdigitalmarketing.com\/blog\/que-es-street-marketing\/","title":{"rendered":"Street Marketing + Redes Sociales = BOOM 2016"},"content":{"rendered":"<p style=\"text-align: justify;\">Street Marketing o Marketing de Guerrilla, llegar a los consumidores mostrando las fortalezas de una marca \/ producto de la manera m\u00e1s rentable en las calles. Promover productos o servicios de manera no convencional gracias a las campa\u00f1as creativas se ha vuelto tendencia desde hace unos a\u00f1os permiten a los usuarios interaccionar o impactar entre los usuarios.<\/p>\n<p style=\"text-align: justify;\">Esta pr\u00e1ctica va en aumento, lo que coloca a 2016 como un a\u00f1o prometedor y esto se debe a las Redes Sociales, la correcta aplicaci\u00f3n de estas campa\u00f1as \u2018<strong><em>on site\u2019<\/em><\/strong> ligadas a los medios digitales de comunicaci\u00f3n hacen de estas virales en la red lo que genera un impacto directo en las personas y no en los consumidores.<\/p>\n<h1 style=\"text-align: center;\"><span style=\"color: #339966;\"><strong>\u00bfQu\u00e9 hace tan especiales a las campa\u00f1as de Street Marketing?<\/strong><\/span><\/h1>\n<p style=\"text-align: justify;\">El factor sorpresa es lo que permite que una campa\u00f1a de Street Marketing perdure en las personas, seg\u00fan un estudio realizado por la UAB una persona que habita en una gran ciudad se encuentra expuesto a m\u00e1s de <strong>10 mil impactos publicitarios al d\u00eda<\/strong>. Debido a esto las campa\u00f1as tienen que contar con un factor que permita recordarlas, es por esto que las campa\u00f1as deben de tener un impacto directo en los valores y principios de las personas, siempre buscando sensibilizar a las audiencias y empatizar con los usuarios.<\/p>\n<p style=\"text-align: justify;\">Una de las razones por las que el Street Marketing es tendencia se debe a que las personas lo han colocado ah\u00ed, as\u00ed es, el Street Marketing va plenamente ligado al Neuromarketing el cual es el \u00fanico que tiene la capacidad de colocar a una persona en el lugar donde desean estar desde una perspectiva propia.<\/p>\n<p style=\"text-align: justify;\">Algunas de las campa\u00f1as sorprendentes de Street Marketing que a\u00fan siguen resonando entre las personas gracias a las Redes Sociales son:<\/p>\n<p>&nbsp;<\/p>\n<p>https:\/\/youtu.be\/Vd-SDd6qlXQ<\/p>\n<p style=\"text-align: center;\"><strong>\u00a0\u201c Marvel Inifinity 2.0 \/ Marvel Super Heroes\u201d<\/strong><\/p>\n<p>https:\/\/youtu.be\/Go9rf9GmYpM<\/p>\n<p style=\"text-align: center;\"><strong>\u00a0\u201cPepsi Max \/ Unbelievable\u201d<\/strong><\/p>\n<p><iframe title=\"Guerrilla Marketing - Pay with a smile | Project Change\" width=\"525\" height=\"295\" src=\"https:\/\/www.youtube.com\/embed\/-cRXRxepsKo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: center;\"><strong>\u00a0\u201cProject Change \/ Pay With a Smile\u201d<\/strong><\/p>\n<p><iframe title=\"British Airways &amp; VisitBritain: You&#039;re invited [BTL - Activaci\u00f3n de marca]\" width=\"525\" height=\"295\" src=\"https:\/\/www.youtube.com\/embed\/sXvWADOCvJA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: center;\">\u00a0<strong>\u201cBitish Airways \/ You\u2019re invited\u201d<\/strong><\/p>\n<p><iframe title=\"Coca-Cola Happiness Machine\" width=\"525\" height=\"295\" src=\"https:\/\/www.youtube.com\/embed\/lqT_dPApj9U?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: center;\">\u00a0<strong>\u201cCoca-Cola \/ Happiness Machine\u201d<\/strong><\/p>\n<p><iframe title=\"Guerilla Marketing - KLM Economy Comfort Product with Ramana at Manchester Airport\" width=\"525\" height=\"295\" src=\"https:\/\/www.youtube.com\/embed\/FkWcHcNMO-8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: center;\"><strong>\u201cKLM \/ Economy Confort\u201d<\/strong><\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #339966;\"><strong><em>\u00bfQu\u00e9 esperas para salir a la calle y hacerte ver?<\/em><\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\">Recuerda que existen herramientas como <em>YouTube<\/em>, <em>Periscope<\/em> o <em>Facebook<\/em> <em>Livestream<\/em> que potencializaran ampliamente tu campa\u00f1a.<\/p>\n<h4 style=\"text-align: center;\">\u00a0<em>Hablemos de tu Estrategia en Redes Sociales, hablemos de Marketing Digital\u00a0con\u00a0<\/em><strong style=\"font-style: inherit;\"><a style=\"font-style: inherit; font-weight: inherit;\" href=\"https:\/\/www.latamdigitalmarketing.com\/.html\"><em style=\"font-weight: inherit;\">LDM<\/em><\/a><\/strong><\/h4>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;803&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votos)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Street Marketing + Redes Sociales = BOOM 2016&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; 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Promover productos o servicios de manera no convencional gracias a las campa\u00f1as creativas se ha vuelto tendencia desde hace unos a\u00f1os permiten a los usuarios interaccionar o impactar entre &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.latamdigitalmarketing.com\/blog\/que-es-street-marketing\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abStreet Marketing + Redes Sociales = BOOM 2016\u00bb<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":804,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[110,48,50],"class_list":["post-803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing","tag-estrategia-de-marketing","tag-inbound-marketing","tag-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfQu\u00e9 es el street marketing? 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