{"id":3518,"date":"2015-09-17T17:06:36","date_gmt":"2015-09-17T17:06:36","guid":{"rendered":"https:\/\/www.latamdigitalmarketing.com\/blog\/?p=3518"},"modified":"2019-06-28T17:07:05","modified_gmt":"2019-06-28T17:07:05","slug":"facebook-announces-i-do-not-like-button","status":"publish","type":"post","link":"https:\/\/www.latamdigitalmarketing.com\/blog\/en\/facebook-announces-i-do-not-like-button\/","title":{"rendered":"Facebook announces \u00abI do not like\u00bb button"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u00a0<a href=\"http:\/\/linux.https:\/\/www.latamdigitalmarketing.com\/blog\/2015\/10\/el-boton-de-no-me-gusta-en-facebook\/\">Facebook<\/a>\u00a0anunci\u00f3 el pasado martes a trav\u00e9s de su CEO ,Mark Zuckerberg, la creaci\u00f3n del bot\u00f3n \u201cNo me gusta\u201d. Por medio de algunas declaraciones hechas en California en el Bussines Insider, Zuckerberg afirm\u00f3 que la integraci\u00f3n de este bot\u00f3n en Facebook sera algo que los usuarios hab\u00edan solicitado desde hace a\u00f1os, por lo que actualmente est\u00e1n trabajando para que llegue pr\u00f3ximamente a la plataforma.<\/span><\/p>\n<p>De momento se desconoce c\u00f3mo funcionar\u00e1 exactamente este nuevo bot\u00f3n. Se sospecha _ y esperemos que no sea as\u00ed que ser\u00eda una competencia entre \u00a0el \u00a0\u201dMe gusta\u201d y el \u201cNo me gusta\u201d, aunque el mismo Zuckerberg coment\u00f3 que no buscan crear votos negativos en los posts, si no poder decir \u201cno me gusta\u201d ante una situaci\u00f3n negativa compartida por alguien\u00a0en Facebook.<\/p>\n<h2>Facebook ha sido precavido en lanzar el bot\u00f3n de \u00abNo me gusta\u00bb durante a\u00f1os, principalmente para evitar convertirse en un simple foro. El bot\u00f3n de \u00abNo me gusta\u00bb es una propuesta dif\u00edcil de integrar para complacer a todos los usuarios, y Facebook cree que encontr\u00f3 la manera de cumplir con sus expectativas.<\/h2>\n<p style=\"text-align: justify;\">Durante el anuncio, Zuckerberg no aclar\u00f3 si este nuevo bot\u00f3n en Facebook afectar\u00e1 la manera en c\u00f3mo se comparte el contenido o si pudiera tener un peso negativo a la hora de medir la interacci\u00f3n<\/p>\n<p style=\"text-align: justify;\">\u00c9ste peque\u00f1o pero significativo cambio sobre todo para los profesionales del social media _ \u00a0representar\u00eda una evoluci\u00f3n en Facebook\u00a0\u00a0y seguramente ser\u00e1 \u00a0determinante a la hora de enfocar acciones y contenidos vinculados a las estrategias de marketing en la popular red social.<\/p>\n<p style=\"text-align: justify;\">\u00bfDesatar\u00e1 esto una avalancha de \u201cno me gusta\u201d en las distintas redes sociales? \u00bfAceptar\u00e1n las marcas y las empresas que sus posts patrocinados o no puedan llenarse de \u201cno me gustan\u201d?<\/p>\n<p style=\"text-align: justify;\">Lo \u00fanico claro al final es que, en el mundo del social media, lo m\u00e1s importante es adaptarse.<\/p>\n<p style=\"text-align: justify;\">Ustedes c\u00f3mo ven este importante cambio, qu\u00e9 acciones aplicar\u00e1n para mejorar sus redes a partir de que salga este nuevo cambio.<\/p>\n<p style=\"text-align: justify;\">Nos gustar\u00eda que nos compartieran su opini\u00f3n&#8230;<\/p>\n<p style=\"text-align: justify;\">Fuente:\u00a0<a href=\"http:\/\/www.bbc.com\/mundo\/noticias\/2015\/09\/150915_facebook_nomegusta_zuckerberg_a\">BBC Facebook<\/a><\/p>\n<p>&nbsp;<\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;3518&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votos)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Facebook announces \\u0026quot;I do not like\\u0026quot; button&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0Facebook\u00a0anunci\u00f3 el pasado martes a trav\u00e9s de su CEO ,Mark Zuckerberg, la creaci\u00f3n del bot\u00f3n \u201cNo me gusta\u201d. Por medio de algunas declaraciones hechas en California en el Bussines Insider, Zuckerberg afirm\u00f3 que la integraci\u00f3n de este bot\u00f3n en Facebook sera algo que los usuarios hab\u00edan solicitado desde hace a\u00f1os, por lo que actualmente est\u00e1n &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.latamdigitalmarketing.com\/blog\/en\/facebook-announces-i-do-not-like-button\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abFacebook announces \u00abI do not like\u00bb button\u00bb<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[336],"tags":[1421],"class_list":["post-3518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing-en","tag-facebook-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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