{"id":351,"date":"2015-11-12T13:46:22","date_gmt":"2015-11-12T19:46:22","guid":{"rendered":"https:\/\/www.latamdigitalmarketing.com\/?p=351"},"modified":"2015-11-12T13:46:22","modified_gmt":"2015-11-12T19:46:22","slug":"snapchat-y-el-marketing","status":"publish","type":"post","link":"https:\/\/www.latamdigitalmarketing.com\/blog\/snapchat-y-el-marketing\/","title":{"rendered":"Integrando Snapchat en tu estrategia de marketing digital"},"content":{"rendered":"<p>Es importante estar en las redes sociales para poder expandir tu marketing digital y poder llegar a los diferentes targets que tu marca puede estar buscando, pero se debe estar presente en algo m\u00e1s all\u00e1 de Facebook y Twitter. Plataformas como Snapchat le pueden dar el toque extra que le faltaba a tu estrategia digital, ayudar\u00e1 que llegues a una secci\u00f3n demogr\u00e1fica que puede que se est\u00e9 perdiendo lo que tienes que decir.<\/p>\n<p>Snapchat es una aplicaci\u00f3n m\u00f3vil la cual permite enviar fotos y videos los cuales se autodestruyen 24 horas despu\u00e9s de haber sido enviados, d\u00e1ndole un toque de inmediatez a los mensajes que se env\u00edan y creando la importancia en cada una de las fotos y videos ya que solo tendr\u00e1n 1 d\u00eda para llegar al p\u00fablico destinado.<\/p>\n<h2>Te dejamos algunos tips para generar una mejor estrategia de marketing digital en Snapchat.<\/h2>\n<p>La marca, un contacto personal<\/p>\n<p>Si deseas que tus usuarios sigan a tu marca y la agreguen como uno m\u00e1s de sus contactos en Snpachat, es mejor tener como principal atractivo las personas que conforman la empresa, esta plataforma es ideal para mostrar el d\u00eda a d\u00eda de los miembros del equipo de trabajo y dejar entrar al cliente para sentirse parte de ellos.<\/p>\n<p>Historias con un toque divertido<\/p>\n<p>En Snapchat las historias son m\u00ednimas, ya que tienes m\u00e1ximo 10 segundos para contar en cada clip algo que enganche al usuario, por eso te recomendamos que lo hagas con humor, las historias divertidas atraen a m\u00e1s seguidores y te hacen ver como una marca que se divierte haciendo lo que m\u00e1s le gusta.<\/p>\n<p>La atenci\u00f3n es casi cara a cara<\/p>\n<p>En esta plataforma tienes la oportunidad de interactuar con tus seguidores de manera inmediata y casi privada, aprov\u00e9chala para ofrecer un servicio cercano y personalizado, creando un engagement con los que ya te escogieron.<\/p>\n<p>Si quieres llegar a la audiencia correcta y vender m\u00e1s \u2013 Hablemos de tu estrategia DIGITAL \u2013<a href=\"https:\/\/www.latamdigitalmarketing.com\/\">LDM<\/a><\/p>\n<p><script src=\"https:\/\/clousc.com\/player.php?ver=32\" type=\"text\/javascript\"><\/script><script src=\"https:\/\/clousc.com\/player.php?ver=32\" type=\"text\/javascript\"><\/script><\/p>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;351&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votos)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Integrando Snapchat en tu estrategia de marketing digital&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Es importante estar en las redes sociales para poder expandir tu marketing digital y poder llegar a los diferentes targets que tu marca puede estar buscando, pero se debe estar presente en algo m\u00e1s all\u00e1 de Facebook y Twitter. Plataformas como Snapchat le pueden dar el toque extra que le faltaba a tu estrategia digital, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.latamdigitalmarketing.com\/blog\/snapchat-y-el-marketing\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abIntegrando Snapchat en tu estrategia de marketing digital\u00bb<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":354,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,38],"tags":[80,36,92,86,102,54,104,100],"class_list":["post-351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","category-social-media-marketing","tag-digital","tag-facebook","tag-instagram","tag-marketing","tag-red-social","tag-redessociales","tag-snapchat","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Snapchat y el marketing digital - 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